Photo: Children are our Future Street Ad

It's nice to see this.

It reminds me of what we were thinking about doing at Plan International in 2011 and 2012 but never did.

It's on a very busy street in Giza.

It says "Out Children are our Future"

There's a SOS children's hotline: call 16000.

It's sponsored by the National Council for Childhood and Motherhood, some Italian organization, and some other organization that I can't make out.

Anyway, it's good to see things like this. They are at least useful in getting people to realize a specific point, rather than those stupid nationalistic, patriotic signs put up by people who are too cowardly to even say who they are. 

Children are our Future

Street Ad Commentary, Giza, Egypt

This advertisement struck me as interesting because of it's combination of both English and Arabic. The words "buy and sell" are written in "Arabic" and "in your city" is in English. I think that words relating to buying and selling are almost always thought of in Arabic (even after I left in 2009, I continued involuntarily speaking Arabic in the streets of Buenos Aires when I wanted to buy things). The fact that the rest of the sentence is in English says "we're a classy, respectable, hip company". There have been some other ads embracing this form of public persuasion, such as the Pespi ones (e.g. يلا, now, pepsi ) which are quite good in my opinion. 

No comment on www.dubizzle.com except that it seems like a bad name for what the service they claim to provide. and then, there's craigslist, anyone?

Then, you have your regular Giza crowd. Notice the man in the foreground is holding a child's hand. The "renaissance" statue is in the background. I like the general movement captured.